Cayenne especially popular with customers
Stuttgart. Dr. Ing. h.c. F. Porsche AG, Stuttgart, clearly increased their customer deliveries in May 2011. With 11,679 vehicles, deliveries were 67.5 per cent higher than in May 2010. Looking back over the first five months of fiscal year 2011 a total of 49,982 vehicles were sold, an increase of 38.4 per cent over the previous year. During this period, demand for the Cayenne was particularly high: from January to May 2011 25,061 Porsche SUVs were delivered to customers. This is more than double compared to the previous year.
Bernhard Maier, Board Member Sales and Marketing of Porsche AG sees this development as a clear signal: “With these very good results in May, we have now achieved the best monthly results for new orders and deliveries for the twelfth consecutive time. As of May, current sales in all regions and of all model lines exceed our expectations. This speaks for a highly motivated global sales organization, which, with the implementation of various measures for process optimization in recent months, combined with our emotional products, is enjoying success on a broad front.”
All Porsche markets world-wide were able to achieve growth in May 2011. Particularly Chinese customers responded strongly: compared to the same month last year deliveries tripled to 2,380 units. In North America (U.S. and Canada) Porsche reported an increase of 51.3 per cent in May 2011 with the delivery of precisely 3,126 vehicles. Europe also followed the positive delivery trend, with 4,054 units sold (+ 29.5 per cent) compared to May 2010. In its domestic market, Germany, the sports car manufacturer delivered 1,545 vehicles, a growth of 23.3 per cent compared to the same month last year.
The most successful model line in May 2011 was the Cayenne with 5,886 vehicles sold, more than a three-fold increase compared to the same month last year. The Panamera made a significant contribution to the successful performance with deliveries of 2,301 units, an increase of 27.8 per cent. The sports car model lines slightly surpassed the previous year’s level: 2,101 units of the 911 model line were delivered – an increase of 3.1 per cent. With 1,391 units, the Boxster model line, including the Cayman, posted a slight increase of 2.1 per cent compared to the same month last year. Of these, 835 vehicles were accounted for by the Boxster and 556 units by the Cayman